SB Bank Designed a digital onboarding flow that reduced account opening from 7 days to 8 minutes 

Designed a digital onboarding flow that reduced account opening from 7 days to 8 minutes 

Project Image

UI UX

Fintech

Project Image

UI UX

Fintech

Project Image

UI UX

Fintech

Overview

SB Bank is a fast-growing digital banking platform aiming to modernize retail banking for tech-savvy users. They needed a complete overhaul of their mobile app interface and web platform to simplify daily transfers, lower user drop-off during onboarding, and establish enterprise-grade security and trust.


Client

Sbank

Industry

Fintech

Duration

4 Weeks

Metrci Hit

18% Onboarding drop-off

Role

UI UX Designer

Year

2026

Project Image
Project Image


What we did:

  • Re-architected the end-to-end mobile banking user journey.

  • Designed a 3-step progressive KYC onboarding flow.

  • Built a comprehensive, accessible Figma Design System (Dark/Light modes).

  • Engineered a high-performance marketing landing page on Framer with interactive micro-animations.


    The Process


  • UX Audit & Heatmap Analysis: Mapped out existing user friction points and drop-off bottlenecks across 1,000+ session recordings.

  • Information Architecture (IA): Restructured the navigation menu into 4 intuitive tabs (Home, Cards, Transfers, Analytics).

  • Interactive Prototyping: Built high-fidelity Figma prototypes to test optimistic UI feedback and progressive disclosure patterns.

  • Framer Production Build: Developed a responsive marketing site to communicate the new bank identity with sub-second page loads.



    Impact

By transforming complex banking requirements into intuitive interactions, SB Bank dramatically improved customer acquisition efficiency and boosted daily active engagement across both iOS and Android platforms.

Results (Key Metrics)

  • 18% Onboarding drop-off rate (down from 62%)

  • +42% Increase in completed account registrations in month one

  • 4.8★ App Store rating post-redesign

  • < 5s Average time to complete a peer-to-peer money transfer




Client Feedback :
Working with IXSoft Studio completely reshaped our banking project experience. Lamis took our complex, multi-step transfer process and streamlined it into a sleek, 2-tap execution. Her focus on trust-driven UX directly contributed to reducing our onboarding drop-off rate from 62% to 18%. An invaluable design partner for any FinTech product.


Sultan Alqurashi - Founder at SB Bank

Create a free website with Framer, the website builder loved by startups, designers and agencies.